Digital Marketing Manager
Are you ready to embark on a journey where your passion for digital marketing and knack for developing captivating strategies converge to ignite engagement? If you're seeking a role promising growth opportunities and a chance to delve into every facet of digital marketing, let’s talk! CentiMark, the leading commercial roofing and flooring contractor, is looking for a dynamic, visionary individual to support our B2B digital marketing strategies and help support the overall marketing plan.
Your Mission, Should You Choose to Accept It
As a vital member of our marketing team, you will be responsible for the ongoing digital marketing efforts, including social media, outbound marketing, reputation management, marketing analytics and the content creation and management for a variety of marketing projects, including digital, print, video and website which will provide great multichannel marketing experience.
What You'll Be Up To
- Work with sales and marketing leadership to integrate digital marketing strategies, across all digital channels, into overall sales and marketing strategies to drive online traffic, engagement and lead generation.
- Develop, design and implement marketing assets for digital campaigns, including emails, landing pages, videos and paid ads.
- Create and collaborate on all content needed to build marketing assets, including newsletters, blogs, websites, emails, brochures and social media.
- Lead the ongoing performance, maintenance and improvement strategies of company websites, social pages and listings to optimize conversions and rankings. Requires ongoing industry and competitor research to ensure we maintain our leadership position.
- Monitor and evaluate ongoing digital marketing performance against key performance metrics and targets. Identify trends and insights to optimize spend and refine strategies based on data.
- Provide ongoing support with the execution of ongoing marketing initiatives to drive overall company objectives as needed.
- Manage confidential information.
Your Arsenal
- 5+ years of experience with CMS platforms and website design, preferably Joomla.
- 5+ years of experience with marketing automation platforms, preferably Account Engagement by Salesforce.
- Experience using Google Analytics and Google Tag Manager.
- Fluency with Adobe Creative Suite and Google applications.
- Competency in UI/UX, social media marketing trends and modern digital design.
- BA/BS degree in a related field.
- Individuals must be highly detail-oriented.
- Excellent organizational skills with the ability to multitask and manage multiple priorities.
- Be a proactive self-starter with the ability to work independently or collaboratively with other departments.
- Strong verbal and written communication skills.
- In-Office - No Remote Work.
Our Benefits
- Health Insurance (including medical, dental and vision)
- Life Insurance
- Holidays and Vacation
- 401K savings plan
- Employee Stock Option Plan (ESOP)
Who We Are
CentiMark is North America's largest commercial roofing and flooring contractor, with over 100 locations from coast to coast. We offer 24/7 emergency services, evaluations, roof and floor repairs, preventative maintenance plans, reroofing, new construction services, polished concrete, concrete coatings and more. Commercial roofing and flooring is an ever-growing industry with many exciting paths to pursue. At CentiMark, our goal is to help you grow, excel and be proud of your work. Whether you are new to the industry or are an experienced professional, we strive to provide all the tools and support you need to be successful in your career.
CentiMark provides a great work environment with challenging career opportunities.
Drug Free Workplace - EOE (M/F/V/D) - E-Verify Employer
For more information, please visit our website -- www.CentiMark.com/jobs